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Presley Gerber, Son of Supermodel Cindy Crawford, Dies at 27 in Suspected Overdose

World Pulse EditorialPublished 3 min read
Presley Gerber, Son of Supermodel Cindy Crawford, Dies at 27 in Suspected Overdose

Authorities in California are investigating the death of Presley Gerber, the 27-year-old model and son of supermodel Cindy Crawford, as a suspected overdose following his passing at a rehab facility.

Officials in Santa Monica are investigating the death of Presley Gerber, the son of supermodel Cindy Crawford and businessman Rande Gerber, as a suspected overdose. The 27-year-old model passed away at a rehabilitation facility on Sunday, according to Los Angeles County Medical Examiner records cited by law enforcement.

Police confirmed that while an investigation is active, the exact cause of death has not yet been formally determined. Authorities added that preliminary findings show no indication of foul play surrounding the incident.

A representative for Cindy Crawford and Rande Gerber, Allie Jenkins, released a statement addressing the tragedy through the BBC's US partner CBS News. "The family is asking for privacy during this very difficult and painful time," Jenkins stated on behalf of the family.

Presley Gerber followed in his mother's footsteps by pursuing a career in the fashion industry. He made his professional catwalk debut at the age of 16 for the Italian label Moschino. Throughout his career, he modeled for major global luxury brands, including Burberry, Dolce & Gabbana, and Bottega Veneta.

Beyond his solo runway work, Gerber frequently collaborated with his family on high-profile campaigns and commercial projects. In 2018, he starred alongside his younger sister, Kaia Gerber, in a campaign for Calvin Klein. That same year, he appeared alongside his mother in a Pepsi Super Bowl commercial, paying homage to Cindy Crawford's iconic 1992 advertisement for the brand.

His father, Rande Gerber, is a prominent businessman who co-founded the Casamigos tequila brand alongside actor George Clooney. The family has historically guarded their personal lives closely, though recent years brought public conversations regarding Presley's personal challenges.

In recent years, Gerber spoke candidly in public interviews about his experiences with mental health struggles, depression, and drug use. Speaking on the Studio 22 podcast in 2023, he reflected on his journey and expressed a desire to support others facing similar difficulties, noting that helping even a single person escape the dark places he had experienced would be meaningful.

His sister Kaia, who is also a successful model, recently addressed her brother's struggles with addiction in an interview with American Vogue. She described how navigating such challenges impacted their household and praised her brother for his openness, noting that he chose to be profoundly human rather than hiding his struggles from the public eye.

Family members had frequently emphasized their close bond. Presley previously shared with People Magazine that working and traveling alongside his sister helped alleviate the loneliness often associated with the fashion industry, and he notably had his sister's name tattooed on his arm.

Just months prior to his passing, in July, Cindy Crawford shared archival childhood photographs of her son on social media to celebrate his 27th birthday, writing that she was immensely proud of the man he had grown into while cherishing memories of his youth.

As the investigation continues, local authorities and medical examiners are expected to release further details once toxicology and post-mortem examinations are finalized. The family remains sheltered from public view as friends, fans, and members of the fashion community express their condolences.

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